Pricing

Two ways to find out what your structure can carry.

Both are one time. No subscription, no recurring charge, no retainer. Which one you need depends on how long you have been running, not on how much you want to spend.

Foundation Check

Is there something here worth scaling?
$159
One time

Thirty questions across ten foundation pillars, built for businesses still finding their shape. It answers whether what you are building can take weight yet, before you commit more money and more time to it.

Built for businesses under two years old. Past that, the structure has set enough that the Full Diagnostic is the honest read.
  • 30 questions across 10 foundation pillars
  • AI Integration Health, a read no other diagnostic here covers
  • Results the moment you finish
  • Feeds straight into the Full Diagnostic as you grow
Get the Foundation Check
Most thorough

Full Diagnostic

What can this business actually carry?
$350
One time

Honest questions across seven structural pillars and twenty-one dimensions. You get your three biggest structural gaps ranked by severity, what each one is costing you every month, which to fix first, and a live call to walk through what it means.

Built for established businesses. The ones making real money that still cannot run without the owner in every seat.
  • 7 structural pillars, 21 dimensions
  • Top 3 gaps ranked by severity, with the monthly cost of each
  • Which one to fix first, and why the other two wait
  • Live readout call to go through it together
  • See something real, or your money back
Get the Full Diagnostic

The difference, plainly

Both measure structure. They are asking different questions, because a business two months in and a business twelve years in do not have the same problem.

Foundation CheckFull Diagnostic
The question it answersIs there something here worth scaling?What can this business actually carry?
Who it is forUnder two years oldEstablished, and still running through you
What it measures10 foundation pillars7 structural pillars, 21 dimensions
Questions3022, of which 21 are scored. The extra one checks whether your numbers can be trusted.
What you get backAn immediate read on the foundationTop 3 gaps ranked, the monthly cost of each, and the order to fix them
Time with EarvinNot includedA live readout call
GuaranteeNot offeredSee something real, or your money back

The seven pillars the Full Diagnostic measures

Every dimension you are scored on sits inside exactly one of these. Nothing is measured twice and nothing is left without a home.

Revenue EngineWhere the work comes from, and whether it keeps coming
Pricing & MarginWhether the work is priced to keep money
Delivery & Labor EfficiencyWhether you can deliver what you sell
Cash FlowWhether the money arrives, and stays
Operational LeverageHow much still runs through you personally
Systems & RepeatabilityWhether it works without the person who built it
Strategic Focus & DiversificationHow much is riding on one customer or one channel
Not sure which one you need? Start with the free pre-screen. It takes a few minutes, it names two areas that are working against each other, and it will tell you plainly whether a paid read is worth it for you yet. Take the free pre-screen.

You are going to spend the money either way.

The hire, the equipment, the marketing spend. The only question is whether you know what it is buying before you commit it. That is the whole point of measuring first.

Get the Full Diagnostic